Navigate bidding strategies, segmentation, allocations, and reporting with the pros.
Get to know the people you'll be working with before committing.
Conduct a study to see which price point generates the most sales volume.
Conduct multivariate A/B testing across your listings and content.
Reach your validation stages with launch and learn programs.
Work with fantastic creatives who understand what it takes to move the needle.
The vision for a limited edition product with custom labels, box & inserts required close coordination with the brand and influencer to realize a unique purchase experience. Read the story of how CPG.IO and a popular spice brand teamed up with a social media personality with 5+ million followers. How it all went down and what happened after is quite the tale.
CPG.IO was tasked with finding and establishing a relationship with an influencer that focuses on cleaning tips and reviews with a large user base of engaged followers. When the influencer we sourced posted about the multi-use sponges through Instagram Stories with links directing their followers to Amazon, traffic to the listing saw a drastic increase in rank, sales, and purchases.
Often discussed, difficult to implement features, now simplified.
