Product Coupons & Promotional Services
Each eRetail partner offers numerous coupons and promotional opportunities. CPGIO helps you understand and leverage the many ways to offer coupons, discounts, rewards, and other special incentives for purchasing your goods, and help you fully set up, turn on and manage your promotions over time.
Coupons & Promotions with CPGIO
Boost Sales and Customer Loyalty with Strategic Promotions
At CPGIO, we offer fixed monthly coupon and promotional budgets designed to give your items and categories the boost they need. Whether promoting new bundles, variety packs, or driving down rank to increase volume, our transparent and trackable activities provide valuable insights and strategies to enhance your promotional efforts.
Comprehensive Promotional Strategy
Our approach includes sharing detailed information and strategies on promotional value curves, coupon clip counts, and return on investment, ensuring you understand the impact of every promotion. Each month, your dedicated account manager will collaborate with you to strategize and utilize coupons effectively, helping your brand expand and invest in this powerful customer acquisition and shopper loyalty medium.
Creating Multi-Channel Promotions
Run Multiple Promotions on Amazon and Beyond
CPGIO specializes in executing diverse promotional strategies across various platforms, including Amazon, social media, email marketing, and affiliate networks. Here are some of the promotional tactics we employ:
- Social Media Promo Codes: Leverage the power of social media to distribute unique promo codes that drive traffic and sales.
- Buy One, Get One (BOGO): Encourage bulk purchases and increase average order value with BOGO deals.
- Free Shipping: Attract customers with the incentive of free shipping, reducing cart abandonment rates.
- Giveaways: Generate buzz and attract new customers with engaging giveaways.
- Percentage Off: Offer discounts to entice new customers and reward loyal ones.
- External Benefits: Partner with other brands or influencers to extend your promotional reach.
- Lightning Deals: Create urgency and drive quick sales with limited-time offers.
- Deal Dollars: Reward customers with store credit to encourage repeat purchases.
Sampling Programs: A Proven Strategy for New Products
Join the Sampling Program Movement
Sampling programs are an effective way to introduce new products, gather reviews, and validate concepts. CPGIO excels at finding high-quality, in-the-moment customers who are eager to sample your products for the right reasons. We help you fine-tune your sampling strategy to attract a healthy new audience of future customers.
Launching Your Next Promotion Across Channels
Unified Promotional Strategies Across Channels
Whether promoting through eRetail partner channels, custom URLs, email campaigns, or affiliate marketing, CPGIO can advise and implement your promotional strategies to ensure unified goals and consistent messaging across all channels. Our multi-channel approach maximizes your reach and impact, driving sales and customer engagement.
Partner with CPGIO for the Right Promotional Strategy
To discuss your next sampling program, share your promotional ideas, or explore how we can help you achieve your marketing goals, request a quote with CPGIO. Our team is ready to collaborate with you to develop and execute effective promotional strategies that drive results.
Gather Valuable Reviews with CPGIO
Reviews play a crucial role in guiding purchase decisions on platforms like Amazon. CPGIO helps brands gather valuable feedback through sampling programs, incentives, and Amazon's Vine Program, enhancing your product's credibility and driving sales.
Product Coupons & Promotional Services Key Features & Benefits
Featured Case Study
Influencer Inspired New product Sells 24 Thousand Units in an Hour
The vision for a limited edition product with custom labels, box & inserts required close coordination with the brand and influencer to realize a unique purchase experience. Read the story of how CPGIO and a popular spice brand teamed up with a social media personality with 5+ million followers. How it all went down and what happened after is quite the tale.