VENDOR CENTRAL SERVICES
CPG.IO’s experienced Amazon Vendor Central Services fulfill your purchase orders while managing & complementing your growth strategy through all marketing channels with experienced Vendor Central management & AMS marketing services that take your brand to the next level.
Schedule a free consultation & demonstration to learn how our Vendor Central services open the door to all of your online direct to consumer eCommerce needs today.
DEVELOPING A 1ST PARTY RELATIONSHIP
WITH AMAZON VENDOR CENTRAL
What is Amazon 1P?
Amazon 1P Services refers to the relationship between wholesale sellers and Amazon.
Products sold to Amazon 1P allows Amazon to directly place itself as a direct retailer of these products by purchasing large quantities of products and taking on most of the ancillary costs including marketing, packaging & distribution of these products sold and fulfilled directly by Amazon.
What Does a 1P Relationship with Amazon Mean?
Having a 1P relationship with Amazon means that as a manufacturer, supplier or distributor you become a direct supplier of wholesale products to Amazon for them to sell on their platform.
The Benefits of a 1P Relationship with Amazon
One of the best benefits for businesses in a 1P relationship with Amazon is the establishing of a routine of sales to fulfill through regular purchase orders. This process is a more hands-off approach to selling than Amazon’s different 3P selling options.
CPG.IO assists your brand with all of your Amazon Vendor Central & Seller Central needs including:
Amazon Variety Packs, Bundles & Custom Packing
Amazon Ship Testing & Cold Chain Fulfillment
Amazon Pricing & Competitive Analysis
Amazon Product Images & Videos
Amazon Product Content
Amazon A+ Pages
Amazon Media Ads
VENDOR CENTRAL MARKETING, MANAGEMENT &
From integration, brand, listing & price management to pick, pack, fulfillment & marketing services, we provide everything you need to win on Amazon under one roof.
CPG.IO quickly facilitates the integration process with Vendor Central & if you’re seeking a 1P/3P or hybrid approach to your Amazon selling efforts, CPG.IO is a proven partner to over 500 brands to optimize their efforts on Vendor & Seller Central.
Watch our VP, Marketing Tom Lourmas explain our proven methodology to incrementally test, optimize and scale ad campaigns to help reach your growth and profitability goals.
AMAZON MARKETING SERVICES THAT
Amazon Brand Registry Services
CPG.IO protects your registered trademarks on Amazon and creates an accurate and trusted experience for customers. We can help control proprietary text and image search and increase authority over product listings with your brand name.
Amazon 1P & 3P Fulfillment
Whether you sell your products through a 1P relationship using Vendor Central or you sell through Seller Central, our in-house Amazon fulfillment services minimize costs while enabling you to fulfill custom, variety and heavy order volumes quickly
A+ & Enhanced Content Creation
CPG.IO A+ & enhanced content creation support creates content that can make your listings pop, with just what buyers want. We specialize in optimizing content for Amazon storefronts, product detail pages, A+ pages and more.
Amazon MAP Enforcement
MAP policies are important tools that can be utilized for manufacturers. By ensuring that a product is never advertised below a certain price point, CPG.IO can help preserve the image of your brand in quality and competitiveness.
Cold Chain eCommerce Services
We offer our customers the ability to fulfill & ship cold chain products on Amazon, their D2C sites, and 30+ other sales channels. Let us help you build your dream cold chain business with CPG.IO and let us handle the heavy lifting to help you succeed.
Amazon Ad Management
CPG.IO is your end-to-end ad management partner who can help in developing your ad strategy, ad development, planning and ongoing optimization to ensure every impression contributes towards driving your business.
Amazon Bundles & Custom Packaging
Finding the right value or variety pack for consumers may require additional configuration after manufacturing, or for us to break cases. We make recommendations & create custom variety packages in-house to give you a seamless fulfillment process
Pick, Pack, Scan & Ship Services
Our warehouse gives you the storage, pick, pack, scan & ship services your business needs all under one roof, CPG.IO eliminates delays & fulfills orders faster while reducing warehouse costs to give your customers a seamless sales experience.
Amazon Data Reporting
Keep track of your ROA, funnels, traffic and more with our reporting and insights dashboard that includes updated metrics and KPI’s that are important for understanding and improving your business.
Listing products on Amazon is not a set-it-and-forget-it process. We continuously update Amazon listings by upgrading product pages to improve their search visibility, click-through rate (CTR) and conversion rate (CR).
CPG.IO can help drive the success of a new product launch by helping you develop your listing strategy that includes Pay Per Click (PPC) campaigns, targeted keywords and promotions.
CPG.IO keeps tabs on your entire product portfolio and how each product is ranking compared to competitors within relevant categories. CPG.IO can help keep your products ranking high with your customers and within Amazon.
Ad Console Management
Let CPG.IO take over your day-to-day ad console management account needs to increase sales performance, drive growth and win more sales online by gaining the insights needed to focus resources more effectively.
DSP Management Services
CPG.IO can help you determine how to programmatically buy display and video ads to promote your products, services or brands. Access exclusive audiences across both Amazon-owned sites and off-site extended networks.
Brand Protection Services
CPG.IO continuously reviews your product content and activity within the item category to know when unauthorized sellers are misrepresenting your products and hurting your brand.
- Sponsored Brand
- Sponsored Keyword
- New to Brand
- Social to Amazon
- A+ / EBC Insights
- Content & Photography
- Backend Keyword
Moving the AMS campaigns to CPG.IO was a wise move. They build a ton of efficiencies and cost savings.
– Jessica, MlikBliss CEO